Crown Bioscience · Mar 2022–Jun 2024
At Crown, the digital environment became mine to keep moving day to day.
I owned remote web operations across multiple global properties, working across HubSpot CMS, analytics and tagging, search, integrations, hosting, security, backups, vendors, and cross-functional web projects.
Environment
- Platform
- HubSpot · HubSpot CMS
- Measurement
- Google Analytics / GA4 · Google Tag Manager · Google Search Console · Google Ads
- Search
- Elasticsearch
- Operations
- Global digital properties · vendors · backups / security
The job
One visible website problem could belong to several different systems or teams.
I owned day-to-day reliability and technical support across multiple global websites. That meant diagnosing CMS failures, script conflicts, broken integrations, deployment issues, performance regressions, hosting problems, analytics defects, and vendor dependencies without treating the whole thing as somebody else's black box.
I served as a technical point of contact for hosting, analytics, and other vendors; coordinated fixes with developers and external partners; maintained support documentation; and trained Marketing, Sales, and IT teams on issue reporting, troubleshooting workflows, analytics integrity, and technical handoffs.
Search and measurement
The role went beyond maintaining pages in a CMS.
I worked across GA4, Google Tag Manager, Google Search Console, Google Ads, and related web-analytics workflows. I also designed and maintained a custom Elasticsearch-driven search experience.
Those systems mattered operationally because a change could be technically live and still be wrong: tags could fail, data could be misleading, search could return the wrong result, or an integration could quietly stop behaving as expected. The work required checking the downstream behavior, not just the page render.
How ownership worked
Know enough to narrow the problem, then make the handoff worth receiving.
- 01Inspect
Browser tools, console output, analytics diagnostics, health checks, CMS state, and platform data.
- 02Narrow
Separate CMS, client-side, integration, deployment, hosting, analytics, search, and vendor possibilities.
- 03Coordinate
Bring developers, internal teams, hosting/analytics providers, or outside vendors a specific problem with useful context.
- 04Verify
Retest the original symptom and the downstream business/measurement behavior before closeout.
What Crown added
Independent operational ownership across a more complex digital environment.
By Crown, I was expected to keep a company's web environment moving across tools, teams, and vendors rather than work inside a single queue. The work rewarded knowing when to investigate directly, when to involve a specialist or vendor, and how to give each handoff enough context to move the issue forward instead of resetting it.
